Last updated on April 10th, 2020
Rum River Automotive is committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Statement of Privacy applies to the Rum River Automotive Web site and governs data collection and usage. By using the Rum River Automotive website, you consent to the data practices described in this statement.
Collection of your Personal Information
Rum River Automotive collects personally identifiable information, such as your e-mail address, name, home or work address or telephone number. Rum River Automotive also collects anonymous demographic information, which is not unique to you, such as your ZIP code, age, gender, preferences, interests and favorites.
There is also information about your computer hardware and software that is automatically collected by Rum River Automotive. This information can include: your IP address, browser type, domain names, access times and referring Web site addresses. This information is used by Rum River Automotive for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the Rum River Automotive Web site.
Please keep in mind that if you directly disclose personally identifiable information or personally sensitive data through Rum River Automotive public message boards, this information may be collected and used by others. Note: Rum River Automotive does not read any of your private online communications.
Rum River Automotive encourages you to review the privacy statements of Web sites you choose to link to from Rum River Automotive so that you can understand how those Web sites collect, use and share your information. Rum River Automotive is not responsible for the privacy statements or other content on Web sites outside of the Rum River Automotive and Rum River Automotive family of Web sites.
Use of your Personal Information
Rum River Automotive collects and uses your personal information to operate the Rum River Automotive Web site and deliver the services you have requested. Rum River Automotive also uses your personally identifiable information to inform you of other products or services available from Rum River Automotive and its affiliates. Rum River Automotive may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.
Rum River Automotive does not sell, rent or lease its customer lists to third parties. Rum River Automotive may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (e-mail, name, address, telephone number) is not transferred to the third party. In addition, Rum River Automotive may share data with trusted partners to help us perform statistical analysis, send you email, SMS, or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to Rum River Automotive, and they are required to maintain the confidentiality of your information.
Rum River Automotive does not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.
Rum River Automotive keeps track of the Web sites and pages our customers visit within Rum River Automotive, in order to determine what Rum River Automotive services are the most popular. This data is used to deliver customized content and advertising within Rum River Automotive to customers whose behavior indicates that they are interested in a particular subject area.
Rum River Automotive Web sites will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Rum River Automotive or the site; (b) protect and defend the rights or property of Rum River Automotive; and, (c) act under exigent circumstances to protect the personal safety of users of Rum River Automotive, or the public.
One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize Rum River Automotive pages, or register with Rum River Automotive site or services, a cookie helps Rum River Automotive to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Rum River Automotive Web site, the information you previously provided can be retrieved, so you can easily use the Rum River Automotive features that you customized.
You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Rum River Automotive services or Web sites you visit.
Use of Pixel Tags
The Rum River Automotive Web site and our service providers such as Ad Roll may also use so-called "pixel tags," "web beacons," "clear GIFs" or similar means (collectively, "Pixel Tags") in connection with some Site pages and HTML-formatted e-mail messages to, among other things, compile aggregate statistics about Site usage and response rates. A Pixel Tag is an electronic image, often a single-pixel (1x1), that is ordinarily not visible to Site visitors and may be associated with Cookies on the visitors' hard drives. Pixel Tags allow us to count users who have visited certain pages of the Site, to deliver branded services, to serve ads, and to help determine the effectiveness of promotional or advertising campaigns. When used in HTML-formatted e-mail messages, Pixel Tags can tell the sender whether and when the e-mail has been opened.
If you prefer that we not share Non-PII with partners, including third parties that use tracking technologies to deliver targeted display advertising based on such information, please CLICK HERE (http://www.networkadvertising.org/) to access the Network Advertising Initiative opt-out.
Security of your Personal Information
Rum River Automotive secures your personal information from unauthorized access, use or disclosure. Rum River Automotive secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure. When personal information (such as a credit card number) is transmitted to other Web sites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol.
Changes to this Statement
Rum River Automotive will occasionally update this Statement of Privacy to reflect company and customer feedback. Rum River Automotive encourages you to periodically review this Statement to be informed of how Rum River Automotive is protecting your information.
Rum River Automotive
101 4th Ave N
Princeton, MN 55371
Rum River Automotive welcomes your comments regarding this Statement of Privacy. If you believe that Rum River Automotive has not adhered to this Statement, please contact Rum River Automotive at firstname.lastname@example.org. We will use commercially reasonable efforts to promptly determine and remedy the problem.